A huge brawl broke out during the Boxing Day sales in London

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A massive brawl broke out in a London store after tensions escalated during the Boxing Day sales.

Two women at a Pull & Bear branch in Oxford Street were forced to storm through security.

The store was busy on December 26, with a slew of festive shoppers in search of a bargain.

A video clip that captured the moments of peaceful shopping descending into chaos.

Two people were forced apart when they got into a fight inside the store – apparently one of them was wearing jeans in the scuffle.

The Metropolitan Police confirmed to MyLondon that officers attended a shop in Oxford Street at 6.10pm on Monday 26 December following reports of a fight.

In a statement, the force said: ‘Police were called at 18:10 on Monday 26th December to reports of an altercation at a shop in Oxford Street.

Chaotic scenes broke out inside the Pull & Bear Oxford Street store (Photo: tiktok.com/@londondaily1)

Officers found one of the workers with a head injury. He refused medical help and continued his work.

‘There have been no arrests.’ Inquiries are ongoing.

This year’s Boxing Day turnout rose by more than a third on main UK streets despite train strikes and the cost of living crisis.

Concerns have been raised that strikes and tightening budgets could scare consumers away from shopping destinations on the first day of sales.

But industry analyst Springboard said data released Monday showed turnout was 38.8% higher than a year ago.

LONDON, ENGLAND - OCTOBER 16: A general view of the Pull & Bear fashion retailer on Oxford Street on October 16, 2019 in London, England.  (Photo by John Keeble/Getty Images)

Pull & Bear declined to comment on the video (Photo: John Keeble/Getty Images)

There were increases across all three major retail destination types compared to the same period in 2021.

It increased in main streets by 44.1%, in shopping centers by 40.4%, and in commercial complexes by 25.9%.

Central London, which has been hit hard by industrial strikes by transport unions, more than doubled in turnout on Boxing Day. The figure in London was just 7.8% lower than on the same day in 2019.

One possible factor in the increase is that Boxing Day 2021 falls on a Sunday rather than a weekday, said Diane Wehrle, director of insights at Springboard, but added that the latest numbers showed mornings have been particularly busy this year.

“Over the 24 hours of Boxing Day, viewership is up from 2021 by about 39%,” she said.

Thus, the increase was slightly less than the period up to 12 noon, but it was in line with our expectations. We expected the rally to flatten out a bit towards the end of the day. This is exactly what happened.

“It goes to show that this year’s Boxing Day morning was busier than last year’s Boxing Day morning.”

As of noon, turnout is up 59.4% on high streets, 46.6% in malls and 33.7% in retail parks.

Get in touch with our news team by emailing us at webnews@metro.co.uk.

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